[ABOUT]

A visionary Bahraini multidisciplinary designer & entrepreneur, I specialize in turning ideas into captivating visual experiences and products.

Merging culture and design with purpose — made to connect, resonate, and endure. With a background in multimedia design and a keen eye for detail.

I EMBARKED ON MY JOURNEY AS A MULTIDISCIPLINARY DESIGNER WITH A BURNING PASSION FOR ARTISTRY AND A RELENTLESS PURSUIT OF AUTHENTICITY.

FROM A YOUNG AGE, I FOUND MYSELF CAPTIVATED BY THE POWER OF DESIGN TO INSPIRE, EVOKE EMOTIONS, AND SPARK CHANGE.
SALMAN AL-MAHMOOD, FOUNDER
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Years of Experience

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Successful Projects

SPECIALIZED IN

CONCEPT DEVELOPMENT & STORYTELLING
I transform abstract ideas into tangible concepts that guide entire projects. By exploring different perspectives and merging cultural influences with modern design, I develop innovative directions that form the backbone of meaningful experiences.
I believe design itself is a narrative. Through visuals, products, and environments, I craft stories that connect emotionally with people, giving brands and projects depth, context, and a sense of authenticity that resonates beyond aesthetics.
Brand identity
I build brand identities that are both timeless and distinctive. My process blends strategy with visual language, developing logos, systems, and identities that reflect a brand’s values, personality, and story while standing out in a crowded market.
UX/UI DESIGN
I create both physical and digital experiences where function meets aesthetics. My UX/UI design work focuses on intuitive design, seamless interaction, and meaningful storytelling.
In addition, I design experiences where usability, aesthetics, and form work together. Whether it’s packaging, spatial layouts, or interactive installations.
It's all about designing moments that feel effortless, memorable, and authentic, no matter the medium.
Visual design
I design visuals that balance clarity with creativity, where every element has purpose. From layouts to product imagery, I shape compositions that capture attention, communicate meaning, and leave a lasting impression across both digital and physical mediums.

ROLES

MAWZOON

2023 - ON GOING
SALMAN COLLECTIVE

2021 - ON GOING
SERBAL

2019 - 2021

CO-FOUNDER

FOUNDER

FOUNDER

AWARDS

KOOHEJI JEWELLERY

2024
WAAIAWARD

2023
SILAH DONATIONS

2024
SHORTFILMS YC2030

2019

SELECTED DESIGN

TOP 10 AP

VISUAL ART WINNER

1ST PLACE

MY PROCESS

01

PLANNING

I start by immersing myself in the vision behind the project and the core values of the brand. I take time to understand the purpose, the audience, and what the product needs to communicate. Through deep exploration and analysis, I define the goals, outline the visual direction, and identify the essential elements—like brand identity, messaging, and tone. This phase helps me build a clear foundation before moving forward with any design decisions.

02

DESIGNING

With a solid foundation in place, I shift gears to the creative phase. This is where ideas take shape. I draw inspiration from the brand’s identity, values, and objectives to develop concepts that are both visually striking and strategically sound. My goal is to create designs that not only stand out but also speak clearly to the intended audience, reflecting the brand’s essence while delivering a lasting impression.

03

DEVELOPING

Once the creative direction is locked in, I move into the execution phase—where every detail comes to life. Using advanced design tools and techniques, I refine and build out the final visuals, ensuring they align with the original vision. Whether it’s for print, digital, or brand applications, I focus on maintaining design integrity while optimizing for clarity, function, and impact. This stage is all about bringing the work to a professional, polished finish that’s ready for the world.

04

BEYOND THE DESIGN

The work doesn’t end when the design is done—it evolves. I stay engaged to observe how the work performs, adapts, and resonates in the real world. This stage is about pushing beyond the expected: refining, expanding, and finding new ways to amplify the impact. I believe in building momentum, in transforming a single project into a lasting creative ripple that shifts perception, inspires action, and elevates the brand experience. This is where strategy, intuition, and design come together to shape what’s next.

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